Home News Thunderbolts* Approaches $280M Box Office Amid New Avengers Marketing Surge

Thunderbolts* Approaches $280M Box Office Amid New Avengers Marketing Surge

Author : Jacob Jun 29,2025

*Thunderbolts\** delivered a solid second weekend at the global box office, especially by recent MCU standards, pushing its total earnings to $272.2 million. The Florence Pugh-led action film added $33.1 million domestically and $34 million internationally, maintaining its top spot on the box office charts for the second consecutive week. This marks a relatively modest -44% drop from its opening weekend—significantly better than previous MCU titles like *Guardians of the Galaxy Vol. 2* (-52%), *Captain America: Brave New World* (-54%), and *Ant-Man and the Wasp: Quantumania* (-54%). To date, *Thunderbolts\** has earned an estimated $128.5 million in North America and $143.7 million from international markets.

PlayThe marketing campaign for *Thunderbolts\** ramped up significantly last week, even going so far as to officially rebrand the film as *New Avengers*. Marvel extended the narrative conflict between Sam Wilson’s Avengers and this new team into real-world promotional stunts, aiming to keep public interest alive as the studio prepares for the launch of Phase 6 with *The Fantastic Four: First Steps* in July.

According to Variety, Disney invested $180 million in production costs and an additional $100 million for promotion, making it essential for Thunderbolts* to maintain strong global performance to achieve theatrical profitability.

Disney CEO Bob Iger recently praised Thunderbolts* as “the first and best example” of Marvel’s renewed focus on prioritizing quality over quantity in its cinematic output.

Did you like the Thunderbolts movie? ------------------------------------

AnswerSee ResultsThe film opened with a respectable $76 million domestically, placing it above Eternals ($71 million) and Ant-Man and the Wasp ($75 million), though below most other MCU launches. While not record-breaking, the start was viewed as stable rather than spectacular.

Audience and critic reception has been generally favorable, offering hope for a longer theatrical run. IGN's review awarded Thunderbolts* a 7/10, noting: “Thunderbolts* has, like its sort-of-not-really antagonist, both a dark half and a light half. But only one of them is actually pretty great (hint: it’s the one that involves plumbing the depths of the characters’ worst memories).”

This positive momentum could be key in helping the film outperform recent underperformers like Captain America: Brave New World, which saw a steep decline after its debut. In fact, the broader MCU slate has struggled at the box office in recent years, save for standout hits such as Deadpool & Wolverine, which crossed the $1 billion mark globally.

Marvel Cinematic Universe: Every Upcoming Movie and TV Show

View 18 ImagesLooking ahead, the MCU’s future includes Avengers: Doomsday set for May 1, 2026, followed by Spider-Man: Brand New Day on July 31, 2026. Then comes Avengers: Secret Wars on May 7, 2027.

Elsewhere, Sinners has now grossed $283.3 million worldwide, while A Minecraft Movie continues to perform well with $909.6 million after six weekends in theaters.

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