Star Wars Outlaws' Sales Predicted to Fall Off by Industry Analyst

Ubisoft's highly anticipated Star Wars Outlaws has reportedly underperformed in sales, casting a shadow over the company's financial projections and contributing to a recent dip in its share price. Initial expectations positioned the game as a major turning point for Ubisoft.

Ubisoft's Hopes for a Turnaround with Star Wars Outlaws and Assassin's Creed Shadows

Consecutive Share Price Decline Last Week

Star Wars Outlaws, along with the upcoming Assassin's Creed Shadows (AC Shadows), were touted by Ubisoft as key drivers of future growth in their Q1 2024-25 sales report. The company emphasized the importance of these titles in reshaping its financial outlook. The report highlighted a 15% increase in console and PC session days, largely driven by Games-as-a-Service titles, with monthly active users (MAUs) reaching 38 million—a 7% year-on-year increase.

However, sales for Star Wars Outlaws have been described as sluggish. Reuters reported that J.P. Morgan analyst Daniel Kerven revised his sales projections downward from 7.5 million units to 5.5 million units by March 2025, citing the game's failure to meet expectations despite positive critical reception.

Following the August 30th release of Star Wars Outlaws, Ubisoft's share price fell for two consecutive days, dropping 5.1% on Monday, September 3rd, and a further 2.4% by Tuesday morning. This marked the company's lowest share price since 2015, adding to an overall decline of over 30% since the beginning of the year.

While critics generally praised Star Wars Outlaws, player reception appears less enthusiastic, with a user score of 4.5 out of 10 on Metacritic. This contrasts sharply with Game8's 90/100 rating, which described the game as "exceptional" and worthy of the Star Wars franchise. For a more detailed perspective, read our full review [link to review].