Home News Demi Lovato Leads PlanetPlay's Green Initiative

Demi Lovato Leads PlanetPlay's Green Initiative

Author : Riley Mar 13,2025

Demi Lovato is headlining PlanetPlay's latest Make Green Tuesday Moves initiative, bringing her star power to mobile gaming for a good cause. The actress and musician will appear in a range of popular mobile games, including Subway Surfers and Peridot, offering players Lovato-themed avatars. All proceeds from these in-game items will benefit environmental projects.

Longtime readers will recall PlanetPlay's past collaborations with celebrities like David Hasselhoff and J Balvin to promote environmental awareness through mobile gaming. This latest campaign, featuring Demi Lovato, promises to be even bigger.

Lovato's involvement extends beyond simple endorsements. She'll be featured prominently in several top mobile titles, including Subway Surfers, Peridot, Avakin Life, Top Drives, and more. Players can collect Lovato-themed avatars, with all profits supporting environmental initiatives.

Purest Greeeeen

PlanetPlay's Make Green Tuesday Moves campaign stands out for its scale and potential impact. Unlike many celebrity-driven initiatives, this one boasts broad reach across multiple popular games, suggesting a significant contribution to environmental causes. It’s a win-win-win scenario: fans get exclusive content, developers gain exposure, and environmental projects receive much-needed funding.

For Demi Lovato fans, this is a fantastic opportunity to explore some top mobile games. And for those curious about our top mobile game picks, check out our list of the best mobile games of 2024 (so far)!

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