Marvel denies using AI for its "Fantastic Four: First Steps" posters, despite fan speculation. The controversy stems from a poster featuring a character seemingly with only four fingers. While some suggest the missing finger is hidden, others attribute it to poor Photoshop work.
The marketing campaign for "Fantastic Four: First Steps" launched this week with a trailer teaser and several social media posters. One poster, however, sparked debate due to the apparent four-fingered man and other perceived inconsistencies, such as duplicated faces and oddly proportioned limbs, leading to accusations of AI generation.
A Disney/Marvel representative refuted the AI claims to IGN. The four-fingered anomaly remains unexplained, fueling speculation about potential post-production errors or a simple oversight during editing. The repeated faces might be explained by common digital techniques used with background actors, rather than AI generation.
"Fantastic Four: First Steps" - Trailer 1 Stills
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The lack of official explanation leaves room for conjecture. Regardless of the cause, the debate highlights increased scrutiny of film marketing assets and the potential impact of AI. Further information on "Fantastic Four: First Steps," including details about Galactus and Doctor Doom, is available.
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